Hotel Beauty Contest

THE FORMAL METAMORPHOSIS
The arches, a bulky architecture of the 80s, are transformed into cultured reinterpretation of the best past to harmoniously bring together the different volumes of the hotel.
THE RE-FUNCTIONALIZATION
– Convert a watertight hotel into a multifunctional and permeable facility able to bring together different activities for public and private.
– The building transforms into a living organism where outdoor and indoor become one the extension of the other.
TECHNICAL AND ECONOMIC SUSTAINABILITY
– Reinterpret existing materials in a contemporary way to rediscover the hidden soul of the building.
– Transform structural limits into opportunities to increase the flexibility of spaces and the richness of the commercial offer.
THE ENVIRONMENTAL REVENGE
– Change the constraints imposed by the legislation for obtaining certification energy into a creative opportunity able to make the appearance of the building more sensual and the structure more attractuve to a twider target audience.
– Limit intrusive building works to the absolute necessity to maximize energy and economic savings.